Checklist for a Title That Sells
The method to stop guessing and start positioning your book on Amazon.
Descargar Checklist (PDF)
Is Your Title a Hook or a Hunch?
A great title isn't born from pure inspiration, but from strategic research. The bestsellers in your niche aren't there by chance; they use a "code" to connect with the reader. This guide will help you crack it.
The 3-Step Method
1. Research
Gather the raw material. Without data, you're just guessing. Analyze the leaders in your category.
2. Analyze
Become a detective. Identify the structures, promises, and words that repeat.
3. Create
Use the patterns to your advantage. Adapt the code to your unique message without copying.
Step 1: The Research (Database)
Your first task is simple but crucial: you need data. Analyze the 10-15 bestsellers in your 3-5 main categories on Amazon. This will give you a sample of about 30 to 75 titles to analyze.
This database is the foundation on which you'll build a winning title. Write down every title and subtitle to get a complete view of the landscape.
Step 2: Pattern Detection (The Analysis)
With your list in hand, it's time to look for the secret "ingredients." What patterns are repeated in the titles and subtitles of the bestselling books?
Title Analysis
Successful titles often follow clear formulas. Observe the distribution of these patterns in your niche.
Subtitle Analysis
The subtitle is key to closing the sale. Its function is to clarify, explain, and specify the benefits.
Clarify the Benefit: Explain what the reader will gain ("...to increase your productivity").
Explain the "How": Detail the method ("A step-by-step guide to...").
Target a Specific Audience: Segment the ideal reader ("...for new mothers").
Use Keywords: Repeat terms searched for in the niche (habits, mindset, anxiety).
Step 3: Creation and Adaptation (Your Turn)
You've cracked the code. Now, use it to your advantage. The goal is not to copy, but to adapt winning patterns to your unique message and voice.
1. List of Key Ingredients
Summarize your niche's patterns. Example: "Number in title + Method promise + Clear benefit in subtitle".
2. Write 10+ Variations
Combine the ingredients in different ways. Don't settle for the first idea. Creativity comes from experimentation.
3. Ask for Feedback
Share your top 3 options with your ideal reader and ask: "Which of these makes you want to know more?".